Program Policy

Publishers using Windfall are required to adhere to the following policies, so please read them carefully. We may change our policies at any time, so please check here often for updates.

Content Guidelines

We do not allow publishers with the following types of content to use Windfall:

  • Pornographic content
  • Violent or hateful content
  • Content that promotes illegal activity
  • Content that specifically targets children aged 13 and below
  • Duplicated content from other websites

It is a breach of our Program Policies to:

  • Use search engine marketing in order to bid on merchant’s brand terms and generate affiliate revenues through Windfall.
  • Alter through redirection or other means the http referrer.
  • Generate impressions, clicks, or transactions through any means other than those initiated by non incentivized end users.
  • Use a domain name containing merchant names, brands or trademarks.
  • Operate multiple accounts without express written consent from Windfall.
  • Engage in ‘direct linking’.
  • Be non compliant with the IAB Voucher Code Of Conduct or the relevant Network and / or Merchant terms
  • Create the impression that your website is the website of a Merchant, including, without limitation, framing or copying of a website in any manner or creating banners or advertisements that mimic a Merchant website’s search, display, or social ads in any manner.
  • Purchase advertisements that direct to your site(s) that could be considered as competing with a Merchant’s ads including, without limitation, the purchase or use of Product Listing Ads
  • Use Windfall affiliate tracking tags outside of Windfall technologies

Windfall reserves the right to deny any publisher suspected of engaging in the above activities from its publisher network. In the case of a publisher already accepted into the Windfall publisher network, should they be suspected of engaging in prohibited activities, Windfall reserves the right to suspend or terminate their account at any time, without compensation and in its sole discretion.

Traffic Geography

Windfall currently monetizes traffic exclusively from North America, Europe and Australia.

Due to our current geographical coverage, if your site does not have a significant amount of traffic from these regions, we cannot monetize your content and we may deny your application to ensure you avoid disappointment with our service.

We are unable to work with publishers located in the following countries: Myanmar, North Korea, Cuba, Sudan, Iran, and Syria.